Reliably Beautiful

A decade in, Green Hydrangea Flowers needed to refine their brand to clearly communicate their distinction. The name is derived from the floral design principle of using green hydrangea as the foundation to hold up other flowers. The brand itself has a reputation for quality, elegance and consistency, rather than floral whimsy. Taking this tension of reliability and beauty, the brand was positioned as one that is dedicated to delivering reliably beautiful flowers, every time.